Nike has introduced the highly anticipated Nike 24.7 apparel collection, designed to redefine sport style by blending athletic performance with everyday comfort. The collection, which features innovative materials and sleek designs, caters to athletes who require versatile apparel that supports both their lifestyle and athletic mindset.
Nike 24.7 includes two new technical fabrics: ImpossiblySoft, a refined spacer-knit fabric with four-way stretch, offering luxurious comfort, and PerfectStretch, a tailored fabric with four-way stretch for effortless comfort and a polished look. Both materials are paired with Nike’s industry-leading Dri-FIT technology, setting a new standard for all-day performance.
The collection, featuring men’s and women’s apparel, includes items like half-zips, crew-neck tops, joggers, pleated skirts, wide-leg pants, and chinos, with tonal branding and thoughtful details such as locker loops and heat-pressed product tags that pay homage to Nike’s sport heritage.
The Nike 24.7 collection is available globally on nike.com from January 25, with select retail locations offering the collection starting January 30.
You can learn more and see the full collection here.
