Zacari is someone who rose into the world of stardom through a now unforgettable feature. That of course is on the DAMN. cut “LOVE.” with the one and only Kendrick Lamar. Just two years after that 2017 collaboration, the Bakersfield, California singer/rapper would go on to sign with TDE (Top Dawg Entertainment). Since being with the label, he has put forth a handful of EPs (SOL & Run Wild Run Free) and a lot of singles. Some of which make Zacari’s debut album Bliss even two years later. That would be the title track with a feature from fellow label-mate Isaiah Rashad.
So, what took so long for Zacari to release Bliss? Well, he took the time to speak with Billboard on why this debut was important to get right. Part of it came from the studio sessions with Kendrick and ScHoolboy Q and just being around them throughout the creative processes. “When you’re in the room with these people like Kendrick and ScHoolboy, and they have their track record of albums and you’re watching them do it, [you see] what it really takes. It’s super important for the quality to not only be in the sound, but [also] in the writing and introspectiveness. Your pen is going to grow, you’re going to experience more things, and then you have to learn how to put them out in in the right way. I think that’s what takes time”.
